The sun rising over Lake Michigan symbolizes a new day. The light blue bars in its reflection represent the city’s three rivers (Milwaukee, Menomonee, Kinnickinnic) and three founding towns (Juneau Town, Kilbourn Town, Walker's Point). Gold represents the brewing history and white represents peace.

This is a midweight hoodie with a slim fit. For men, we *STRONGLY* suggest ordering a size up from your usual size.

This classic pullover hoodie is updated with a contemporary fit and feel, designed for practicing the fine Scandinavian art of hygge (on the inside) during snowfall conditions (on the outside) over those long winter months. This hoodie has the heft to insulate those bodily cores from polar vortices and drafty kitchens alike.

• 65% ring-spun cotton, 35% polyester
• Charcoal Heather is 60% ring-spun cotton, 40% polyester
• 100% cotton face
• Fabric weight: 8.5 oz/yd²
• Front pouch pocket
• Flat drawstrings
• 3-panel hood
• Unisex fit

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so good on you for making thoughtful purchasing decisions!