Since its founding in Japan in 2007, the brand has operated on the premise that the most interesting materials are those that already have a life behind them.  Puebco works with salvaged and reclaimed sources — recycled military tents and clothing, decommissioned mail bags, truck upholstery, and repurposed parachutes — redesigning them into garments, bags, rugs, and home goods and bringing new life to the materials. Items are made in small batches to keep overproduction minimal and each run intentional.