Bulletproof Gymwear was established + created in 2011 by Joe Wise, an avid
gym user. A Graphic Designer by trade, Joe decided to create his own
business after a brush with death in December 2010 + he aptly named his
brand ‘Bulletproof’. Bulletproof Gymwear was + still is the way
forward in stylish Bodybuilding Clothing to wear when working out @ the
gym, Bodybuilding Clothing that steers away from the tacky poor quality
designs seen in the Bodybuilding Clothing industry today. 

In 2020 Joe rebranded and became Bulletproof London.  The way forward in both fashionable and stylish gymwear.