The Ned frame is inspired by a timeless silhouette that's always been a fashion staple. Infused with their signature Bored George touch, incorporating angular lines and an oversized lens for a modern twist. The result is a bold, contemporary frame that stands out while maintaining its classic appeal.

• Made from plant-based Italian Acetate
• Polarized with 100% UVA protection
• Comes with hard and soft protective case
• Frame width: 153mm
• Designed in NZ
• Available online and in Bayfair & Napier MAX stores only
Bored George sunglasses are crafted using a specific plant-based Acetate from the Mazzucchelli factory in Milan, Italy. This acetate is derived from materials such as sustainably sourced wood pulp and cotton. When manufactured, acetate’s natural colour is embedded into the material itself as opposed to coated, which makes it unparalleled to most other plastics. It is also of strong, lightweight and flexible nature, which makes it incredibly resilient in structure.
All frames are fitted with featherweight lenses, and most importantly – the lenses are polarized with 100% UVA protection.
Shop our range from Bored George here.