By associated NGO Sidai Maasai Women Organization and Sidai design studio in Tanzania in collaboration with Berlin-based  contemporary fair trade design and fashion brand Folkdays.

The hoops by Sidai Designs with black, gold and white glass pearls on gold-plated earrings are a timeless yet unique piece of jewellery. The earrings are handmade by Maasai artisans in Tanzania. Glass bead jewellery and the craftsmenship behind the production have a high value in Maasai culture. The diverse glass bead jewellery of Sidai Designs is, therefore, deeply rooted in the traditional beading techniques of the Maasai.