Benefits of this product:
- Reduces unwanted warm and yellowish tones.
- Gives hair a cool ashy shade.
- Nourishes and moisturizes during washing.
- Made in Italy 🇮🇹

Black Shampoo No. 110 is designed for natural, colored or bleached hair where a cooler and more ashy tone is desired. The shampoo contains a black pigment that effectively counteracts warm and yellowish tones and enhances a more subdued and elegant color result.

For natural hair, it contributes to increased shine and reduces unwanted warm tones. In colored hair, it helps preserve and enhance cool tones, making the color appear more intense and well-groomed. In bleached hair, it neutralizes yellowish tones and gives a subtle ash finish.

The formula is enriched with rice protein, which has a restorative and strengthening effect on the hair shaft. It helps improve the hair's structure and gives a healthier appearance.

Murumuru butter adds intense moisture and softens the hair so it doesn't feel dry after use. At the same time, it has soothing properties that are beneficial for both hair and scalp.

Oat extract protects and soothes, making the shampoo suitable for those who experience mild irritation or dryness on the scalp.

As the shampoo contains pigment, results may vary depending on duration of action and hair type. The treatment can be repeated to achieve the desired intensity.

Use as follows:
- Apply evenly to damp hair.
- Leave on for a few minutes depending on desired effect.
- Rinse thoroughly with water.
- Repeat treatment as needed for a more intense result.