L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Dark Ash Blonde 7A, 1 Hair Dye KitFind Your Superior Preference Signature: Our new and improved Superior Preference Permanent Hair Color creates rich, luminous, fade defying hair color for gray hair coverage, radiance and conditioning for up to 9 weeks. Suitable for all hair types No Drip Permanent Hair Dye Formula: Now with a no drip texture, our gel formula offers better hair adherence and a more precise application. A concentration of long lasting dyes combined with conditioning