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Geva Ilan - Global Brand Management A Guide To Developing Building & Managing An International Brand - Paperback
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Geva Ilan - Global Brand Management A Guide To Developing Building & Managing An International Brand - Paperback
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Geva Ilan - Global Brand Management A Guide To Developing Building & Managing An International Brand - PaperbackBinding: Paperback Description: Hone your understanding of international brand management with this textbook showcasing why it's critical for all brands to develop elasticity and adapt to different territories audiences and contexts. Title: Global Brand Management A Guide To Developing Building & Managing An International Brand Author(s): Geva Ilan Publisher: Kogan Page Ltd Barcode: 9780749483609 Pages: 328 Pages Publication Date: 11 26 2019 Category:
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Binding: Paperback
Description: Hone your understanding of international brand management with this textbook showcasing why it's critical for all brands to develop elasticity and adapt to different territories audiences and contexts.
Title: Global Brand Management A Guide To Developing Building & Managing An International Brand
Author(s): Geva Ilan
Publisher: Kogan Page Ltd
Barcode: 9780749483609
Pages: 328 Pages
Publication Date: 11/26/2019
Category: Sales & Marketing
Description: Hone your understanding of international brand management with this textbook showcasing why it's critical for all brands to develop elasticity and adapt to different territories audiences and contexts.
Title: Global Brand Management A Guide To Developing Building & Managing An International Brand
Author(s): Geva Ilan
Publisher: Kogan Page Ltd
Barcode: 9780749483609
Pages: 328 Pages
Publication Date: 11/26/2019
Category: Sales & Marketing
Geva Ilan - Global Brand Management A Guide To Developing Building & Managing An International Brand - Paperback
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