Binding: Paperback
Description: The Business of Less rewrites the book on business and the environment. For the last thirty years corporate sustainability was synonymous with the pursuit of eco - efficiency and win - win opportunities. The notion of eco - efficiency gives us the illusion that we can achieve environmental sustainability without having to question the pursuit of never - ending economic growth. The win - win paradigm is meant to assure us that companies can be protectors of the environment whilst also being profit maximizers. It is abundantly clear that the state of the natural environment has further degraded instead of improved. This book introduces a new paradigm designed to finally reconcile business and the environment. It is called net green which means that in these times of ecological overshoot businesses need to reduce total environmental impact and not just improve the eco - efficiency of their products. The book also introduces and explains the four pollution prevention principles again different less and labor not materials . Together net green and the four pollution prevention principles provide a road map for businesses and for every household to a world in which human prosperity and a healthy environment are no longer at odds. The Business of Less is full of anecdotes and examples. This brings its material to life and makes the book not only very accessible but also hugely applicable for everyone who is worried about the fate of our planet and is looking for answers.
Title: The Business Of Less The Role Of Companies And Households On A Planet In Peril
Author(s): Geyer Roland
Publisher: Taylor & Francis Ltd
Barcode: 9780367755850
Pages: 160 Pages, 1 Tables, Black And White; 7 Halftones, Black And White; 7 Illustrations, Black And White
Publication Date: 9/7/2021
Category: Environmental Science, Engineering & Technology