Description: A penetrating indictment of how today's largest tech companies are hijacking our data our livelihoods our social fabric and our minds from an acclaimed Financial Times columnist and CNN analyst Winner OF THE Porchlight Business BOOK Award ONE OF THE BEST Books OF THE YEAR: Foreign Affairs Evening Standard Don t be evil was enshrined as Google's original corporate mantra back in its early days when the company's cheerful logo still conveyed the utopian vision for a future in which technology would inevitably make the world better safer and more prosperous. Unfortunately it's been quite a while since Google or the majority of the Big Tech companies lived up to this founding philosophy. Today the utopia they sought to create is looking more dystopian than ever: from digital surveillance and the loss of privacy to the spreading of misinformation and hate speech to predatory algorithms targeting the weak and vulnerable to products that have been engineered to manipulate our desires. How did we get here? How did these once - scrappy and idealistic enterprises become rapacious monopolies with the power to corrupt our elections co - opt all our data and control the largest single chunk of corporate wealth while evading all semblance of regulation and taxes? In Don t Be Evil Financial Times global business columnist Rana Foroohar tells the story of how Big Tech lost its soul and ate our lunch. Through her skilled reporting and unparalleled access won through nearly thirty years covering business and technology she shows the true extent to which behemoths like Google Facebook Apple and Amazon are monetizing both our data and our attention without us seeing a penny of those exorbitant profits. Finally Foroohar lays out a plan for how we can resist by creating a framework that fosters innovation while also protecting us from the dark side of digital technology. Praise for Don t Be Evil At first sight Don t Be Evil looks like it's doing for Google what muckraking journalist Ida Tarbell did for Standard Oil over a century ago. But this whip - smart highly readable book's scope turns out to be much broader. Worried about the monopolistic tendencies of big tech? The addictive apps on your i Phone? The role Facebook played in Donald Trump's election? Foroohar will leave you even more worried but a lot better informed. Niall Ferguson Milbank Family Senior Fellow at the Hoover Institution Stanford and author of The Square and the Tower
Title: Don't Be Evil The Case Against Big Tech
Barcode: 9781984824004
Publication Date: 2/9/2021